Perrier-Jouët — Brand Installation & Event Entrance Design

Commissioned by Perrier-Jouët, the project involved the design and fabrication of a large-scale installation for an exclusive brand event.

For over a century, floral motifs have formed a central part of Perrier-Jouët's visual language, becoming synonymous with the maison's identity and heritage. The concept centered on transforming these recognizable botanical elements from a two-dimensional graphic language into a three-dimensional spatial artwork.

The installation sought to blur the boundary between branding and art, creating an entrance experience that felt both luxurious and handcrafted.

Each botanical component was individually designed, cut, shaped, and assembled by hand. Layered construction techniques were used throughout the composition to create depth, shadow, and dimensionality. The iconic Perrier-Jouët typography was fabricated as a sculptural element rather than applied graphics, integrating seamlessly within the surrounding botanical composition. Selective use of the signature green provided contrast against the predominantly white installation, drawing attention to key floral elements while preserving the refined and elegant character of the overall piece.

By translating the maison's iconic floral motifs into handcrafted sculptural forms, the project celebrated both luxury and craftsmanship while reinforcing the heritage and artistry associated with the Perrier-Jouët name.